Professional realtors:
• are highly qualified
• have responsibilities to consumers and are accountable in all real estate transactions
• have acquired the ability to analyze the market & provide advise on proper pricing. Proper pricing results in the highest and best possible sale price in a reasonable period of time.
• are covered by Errors & Omissions Insurance for damages due to error in judgement or practices
• are regulated by the Real Estate Council of Ontario. The security of deposits and the proper maintenance of trust accounts are amongst the many regulations that benefit buyers and sellers.
• protect both buyers and sellers from the many pitfalls and landmines that exist in the inherently complex purchase and sale of real estate
• ensure that all aspects of transactions take place in an orderly and efficient manner.
• have systems & staffing to administer all steps necessary to achieve a successful & orderly sale to completion. (i.e. advertising; appointments for showings, inspections & pre-inspections; follow up; accounting; home inspections; waivers & amendments; financing; appraisals)
• ensure the required exposure of listings contributing to the seller’s ability to obtain the highest & best price possible for the property.
• verify all listing information and accurately represent the seller, as is required by the Real Estate Council of Ontario’s Code of Ethics. Inaccuracies can manifest themselves leading to disappointed buyers and serious litigation.
• comply with governmental requirements not necessarily related to the real estate transaction. Buyers and sellers are required to identify themselves to satisfy the FINTRAC requirements (anti-money laundering and anti-terrorist legislation) to protect consumers from unscrupulous individuals and potential fraud.
• market properties with experience and knowledge to a wide network of associates and clients. Simply posting a listing on MLS is not comprehensive or effective marketing. Such methods reduce the potential of obtaining the highest and best price possible.
• have developed the skills necessary to properly negotiate on behalf of buyers and sellers.
24 Feb



